sales and service using the telephone.

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We read some reports recently about SMEs and the internet / panies in the UK are not using the internet for business as much as the general population.They found that barely a third of UK businesses with one to 10 employees have an internet subscription compared to over half of the UK population as a whole. Of those, over a third uses a consumer rather than a business account. Of those with internet access nearly one in five is using dial-up. Just over one in five have a business email address and fewer than half have a website at all."I was surprised by the low level of internet use,Women's UGG Pink Classic Tall Boots 5815," said UK Online managing director Chris Stenning. "I was expecting the figure to be nearer 70-80 per cent. It does show that the smallest businesses have not grasped the benefits of the internet."However, research late last year for Microsoft by Burlington Consultants and by Institute of Directors (IoD) for Dell suggested that for the 85,000 UK medium sized firms with 25 to 1,000 employees, 84 per cent see the internet and ing year, but most rated their firms' collective knowledge of the latest web marketing trends and technologies as poor.So, hoping to make life easier for everyone we designed this simple diagram and provide these simple definitions and list some of the benefits of using the internet and puter networks which operates world-wide using a common set of communications protocols.? World wide web [mon purpose.? Emarketing: identifying, anticipating and supplying customer's requirements efficiently and effectively using the internet and merce website: conducting business online via a website.? Search engine optimization: increasing visitors, prospects & customers for a Web site by improved ranking in the results of search engines.? Email: exchange of electronic messages & computer files between computers connected to the Internet or some other computer network.? Web conferencing / support: enables two or more logged in users to have share screens and even access each others computers.? Email marketing: marketing via email with the results being completely measurable.? Pay per click marketing: advertising where one pays depending on the number of times the published ad is clicked on.? Telemarketing: sales and service using the telephone.? VOIP: using the internet for telephone conversations.? SMS marketing: sending messages of up to 160 characters to mobile phones.? Analytics: programmes that help organizations analyze data to create information for making decisions.Some of the benefits? Increase sales? Decrease costs? Increase profits? Expands the size of the market from regional to national or national to international? Contact the market? Customization of products? Increases productivity? Improve customer service? Reach out to new and existing audiences? Build relationships and gather information about what interests and motivates them? Drive action by using that knowledge to communicate with them in a personalized and cost-effective manner that drives higher response? Develop loyalty by communicating regularly and rewarding audiences for their involvement? Run business applications from anywhere? Cost reductions in printing and document distribution? Reduction of time spent on looking and searching for information? Empowered and better educated staff and improved internal communications, access and retention of company knowledge? Enabling collaboration to speed up the development and approval processes and reduce the need for meetings? Track who is using what information, and how they are using it? Providing a single user interface between organization and suppliers? Improved business relationships with key suppliers joining up the supply chain with online ordering, order tracking & inventory management? Improving customer service by giving customers direct access to information and enabling them to resolve their own queries? Improving the quality and security of communications with suppliers and distributor
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